Revenue Management
Keep your pricing and availability aligned with demand.
Rates, restrictions and discounts need to reflect how bookings develop, which dates remain available and what different customer segments contribute.
We provide ongoing analysis, forecasts and commercial recommendations — or implement decisions within agreed limits in your systems.
Discuss your hotel →
We provide ongoing analysis, forecasts and commercial recommendations — or implement decisions within agreed limits in your systems.
Discuss your hotel →
What we work on
Demand and booking patterns
Booking pace, occupancy on future dates, cancellations, booking windows and length of stay.
Seasonality, relevant events and competitor activity provide context. Competitor prices are a reference, not a rule to follow.
Pricing and availability
Prices across room categories and rate plans, restrictions, availability, discounts and promotions.
Decisions account for remaining inventory, expected demand, booking conditions and commercial priorities.
Booking pace, occupancy on future dates, cancellations, booking windows and length of stay.
Seasonality, relevant events and competitor activity provide context. Competitor prices are a reference, not a rule to follow.
Pricing and availability
Prices across room categories and rate plans, restrictions, availability, discounts and promotions.
Decisions account for remaining inventory, expected demand, booking conditions and commercial priorities.
Customer segments and channels
We consider how different sources of business contribute to room revenue when recommending rates, conditions and inventory allocation.
Corporate and tour operator commitments are considered alongside OTA and direct bookings.
Forecasting and performance review
We update forecasts, compare performance with the budget and examine deviations to determine whether commercial actions need to change.
We consider how different sources of business contribute to room revenue when recommending rates, conditions and inventory allocation.
Corporate and tour operator commitments are considered alongside OTA and direct bookings.
Forecasting and performance review
We update forecasts, compare performance with the budget and examine deviations to determine whether commercial actions need to change.
Two ways to work with us
Advisory support
We analyse the data, prepare recommendations and discuss decisions with your team. The hotel retains responsibility for approvals and system changes.
We analyse the data, prepare recommendations and discuss decisions with your team. The hotel retains responsibility for approvals and system changes.
- We track which recommendations have been implemented and review the results. This format requires someone within the hotel to carry out the agreed actions.
Support with implementation
Alongside analysis, we make agreed changes to rates, restrictions, promotions and availability.
Access, approval limits and decisions that remain with the hotel are defined before this work begins. Responsibilities can develop as the relationship develops; implementation is not automatically included in advisory support.
Alongside analysis, we make agreed changes to rates, restrictions, promotions and availability.
Access, approval limits and decisions that remain with the hotel are defined before this work begins. Responsibilities can develop as the relationship develops; implementation is not automatically included in advisory support.
Planning and the starting position
Rooms revenue budget and commercial plan
A rooms revenue budget sets out expected business by segment and period, with the assumptions behind it. The commercial plan identifies the actions needed to support those expectations.
We can review an existing budget or prepare a new one as a separate project. An agreed planning basis is required before we take on implementation responsibilities.
Full operating budgets and financial models are available through Hospitality Consulting.
A rooms revenue budget sets out expected business by segment and period, with the assumptions behind it. The commercial plan identifies the actions needed to support those expectations.
We can review an existing budget or prepare a new one as a separate project. An agreed planning basis is required before we take on implementation responsibilities.
Full operating budgets and financial models are available through Hospitality Consulting.
How the engagement begins
After an introductory conversation, an initial audit establishes the commercial starting position. Where we have already audited the property, we use those findings and agree any additional review needed.
Before ongoing work starts, we establish:
After an introductory conversation, an initial audit establishes the commercial starting position. Where we have already audited the property, we use those findings and agree any additional review needed.
Before ongoing work starts, we establish:
- The scope and division of responsibilities.
- The required data and system access.
- A responsible contact within the hotel.
- The reporting and meeting schedule.
- The approval process for commercial decisions.
Clear responsibilities
Revenue management depends on reliable information, timely decisions and implementation. We distinguish our recommendations from the actions taken by the hotel, or work within the authority delegated to us.
Active B2B sales, major distribution restructuring, website development and operational management are separate areas of work. Combined services have one clear allocation of tasks, without duplication.
Active B2B sales, major distribution restructuring, website development and operational management are separate areas of work. Combined services have one clear allocation of tasks, without duplication.
Discuss your hotel
Tell us how revenue management is handled today and where you need support.
All initial audits are paid services. Scope and fees are agreed before work begins.
We sign a mutual NDA before work begins or confidential information is shared, protecting your business information and our non-public methods, tools and working materials.
We sign a mutual NDA before work begins or confidential information is shared, protecting your business information and our non-public methods, tools and working materials.